Google’s John Mueller was asked on Twitter if 301 redirected links pass full credit or not. John responded that “I wouldn’t see it as “full credit or not”, but rather – as mentioned in our docs – it’s a good practice for any move to update the important old links to point at the right new pages.”
Related Posts
Google launches Bard, its answer to ChatGPT – here’s what it looks like
Google is now testing Bard, its answer to OpenAI’s ChatGPT. Google CEO Sundar Pichai today announced the soft launch of Bard to a set “trusted testers,” showcasing what this early experimental release looks like with some examples. We knew this was coming, as Pichai mentioned this on the Google earnings call. What Bard looks like Let’s first start with what it looks like in Google Search – because that’s what everyone has been waiting to see. So let’s jump into some examples. Here is a screenshot […]
How I earned a knowledge panel without a Wikipedia page
Knowledge panels are one of the most coveted, yet mysterious elements in organic search. Brands desire to have their own robust Knowledge Panel entry, but are left with little to no control over what appears in them. By this point, we should all have a basic understanding of entities within Google’s Knowledge Graph. Consider that required reading for this article. Where does Google pull entity data from? We all know that Google pulls information from their Knowledge Graph for knowledge panels, but where do they pull […]
Microsoft Bing’s CEO: Google Bard Is Pretty Far Behind Bing Chat
Mikhail Parakhin, the current CEO of Bing at Microsoft and former CTO at Yandex said that Google Bard is “pretty far behind” compared to Bing Chat. “We learned to never underestimate Google,” he added.


