Google’s John Mueller was asked if swapping out your logo on your site for the site’s birthday with a special birthday logo can hurt your SEO. John said on Twitter “I’ve never seen issues around that.” In fact, Google does it all the time on its home page and heck, I swap out the theme on this site for special days as well.
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Google: Blocking Other Crawlers Does Not Impact Google Search
Google’s John Mueller was asked if Google Search would be impacted if you block other crawlers, like Bing or the ChatGPT crawler. John said no, “Google doesn’t care if you block other crawlers.”
Google Adjusted Its Search Algorithm Due To SEO Gaming Four Or Five Times In 10 Years
One other little tidbit or nugget from the Search Central Live event was that Gary answered how many times Google changed its search algorithm due to SEOs gaming the system. Gary said in the past ten years, he thinks it was about four or five times, that he can remember.
Google Search Image Preview Overlay Now Fully Live In Web Search Results
Several days ago we reported how Google was testing a web search feature for the image pack that keeps you within web search when you click on a specific image. Well, this image preview pack overlay feature seems to be fully live for me and others.


