As many of you know, there was a pretty massive indexing issue impacting new content in Google Search most of Friday, July 15th, but that was pretty much isolated to that Friday. Now, I am seeing signals of a Google search ranking algorithm update on Saturday, July 16th.
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Google: Technically Indexed vs Practically Indexed
John Mueller of Google wrote something on Twitter that caught my eye (well, everything he writes on Twitter catches my eye but this one more than others). He said “Yeah, the difference between technically indexed, and practically indexed is tricky.” So I asked John to explain the difference.
Google Mobile Tests Search Menu On Left Side Bar
Several months ago, Google tested displaying a left-hand sidebar filter on the desktop search interface. Google is doing something similar on mobile search, but now they are tucking the search menu items, video, images, maps, etc., in a left bar menu.
Google updates Ads Policy Requirements
Google has just released updated policy requirements for the month of December. Their help page reads: On February 21, 2023, the About Our Policies section of the Google Advertising Policies Help Center will be updated to include the following language: Advertisers have a responsibility not to promote content or engage in behavior that risks harm to our users, employees, or the Ads ecosystem. If we see such content or behavior, we may take action, including but not limited to restricting or blocking your ads or suspending your account. […]
