Google has added a newish feature to the Keyword Planner tool to organize keywords into ad groups. The reason I say newish is because Search Engine Land explained it was in beta but now it is available to everyone.
Related Posts
Google Testing Apprentice Bard: Google’s Answer To OpenAI’s ChatGPT?
CNBC reported the other day that Google is working on its own AI chatbot named Apprentice Bard. Apprentice Bard is reportedly built on Google’s AI LaMDA language model stack and while Google is being more cautious with this rollout, Google is working on testing an AI bot in search.
How higher education is failing at SEO
As academic institutions continue to focus on providing quality education and research, their online visibility is often neglected. This means that potential students may be unable to find them easily on search engines, leading to missed opportunities for growth and impact. In the fall of 2022, Search Influence commissioned a study with the research team at UPCEA, the preeminent trade organization for professional, continuing and online (PCO) education. Here’s what we found. Attracting new learners through organic search With the millions of dollars spent in higher […]
Daily Search Forum Recap: December 26, 2022
Here is a recap of what happened in the search forums today…


