Here is a recap of what happened in the search forums today…
Related Posts
Spend your marketing budget wisely with incrementality measurement by Cynthia Ramsaran
Measuring campaign success is critical now more than ever. Calculating the incremental lift and the resulting value that campaigns provide is a great way to assess the impact of your marketing tactics and improve the performance of channels and ROI. So, what is incrementally, and how do you measure campaign effectiveness using incrementality testing and optimize them for success? Register today for “Demystifying ‘Incrementality’ for Marketing Success,” presented by iQuanti. Click here to view more Search Engine Land webinars. The post Spend your marketing budget wisely […]
Elon Musk names new Twitter CEO: Linda Yaccarino
Elon Musk today announced that Linda Yaccarino will be the next Twitter CEO. The announcement. Musk tweeted the news, adding that Yaccarino would “focus primarily on business operations.” Musk will focus on product design and new technology. Musk added: “Looking forward to working with Linda to transform this platform into X, the everything app.” Twitter technically is no longer a company. It is officially known as X Corp. But we don’t yet know exactly what the X platform will be. Why we care. Twitter under Musk […]


