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LinkedIn is testing generative AI and will soon give advertisers in-stream video ads, Conversation Ads and Thought Leader Ads. Why we care. LinkedIn continues to test and roll out new tools and ad formats that could help advertisers more efficiently reach their target audience on the platform, improve ROI and increase revenue. Testing Generative AI. LinkedIn is starting to test what it calls AI Copy Suggestions. It suggests headlines and text copy for ads based on your LinkedIn Page. Advertisers can select from five options, make […]

Google prepares for 2024’s Core Web Vitals update by adding Interaction to Next Paint (INP) reporting to Search Console. The post Google Search Console Adds INP To Core Web Vitals Report appeared first on Search Engine Journal.

Here is a recap of what happened in the search forums today…