Google’s John Mueller has put down some strong language against changing your URLs for SEO reasons alone. He basically said in most cases, changing URLs will have a negative impact on SEO and that you probably should not change URLs just for SEO reasons.
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5 ways AI is the future of SEO – and 5 ways SEOs still have job security
Everyone in SEO is buzzing about AI following announcements from Google and Microsoft about forthcoming AI-powered search functionality. It’s still early, but AI is already helping search professionals do their jobs faster and easier. The sky’s the limit for its future potential. For now, however, human input remains a vital component. But whether that continues to be the case remains to be seen. Here’s a closer look at five ways AI is helping SEOs – and five ways it still has a long way to go. […]
