Look beyond search and give Discovery ads a try. Set your Google Ads for lead gen and improve your cost efficiency by a great margin.
The post Scale Your B2B Lead Generation With Discovery Ads appeared first on Search Engine Journal.
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Google Embedding Links In Featured Snippets Again
It looks like Google is testing embedding links in featured snippets again. It is hard to find examples of this but Brodie Clark and a few others spotted some examples. We first reported on this last November and then saw it come back in January – and now again, in September we are seeing it again.
