This week, we learned that Google’s Panda update at one point in time evolved into what was called the Google Coati update. Google also had another weekend update last week. Google Search Console added a new shopping tab with more…
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Where traditional search and AI chatbots excel: A closer look
Marketing conversations nowadays almost always involve artificial intelligence, particularly when it comes to the future of search. Will AI chatbots powered by large language models (LLMs) such as ChatGPT and Bard ultimately replace “traditional” search as we know it? Generative AI brings a meaningful shift with vast possibilities for the future of search. The potential for disruption makes it an exciting time for the industry. Curious about the strengths and weaknesses of traditional search engines versus AI chatbots, I ran 100 identical queries in both Google […]
Daily Search Forum Recap: September 8, 2021
Here is a recap of what happened in the search forums today…
