With just a few strategic pieces in place, content marketing can work outrageously well. Businesses that blog generate 67% more leads than businesses that don’t blog. They also get 55% more website visitors and 434% more pages indexed in search engines. The problem is, how do you put those necessary pieces for results in motion? Content marketing strategy is notoriously complex for the uninitiated. It can seem like a giant machine with countless cogs, wheels, and whirligigs that connect in multiple ways. 43% of businesses don’t […]