This week we had another confirmed update to the Google helpful content system; it is now global. Google also had a lot of volatility over the previous week, unrelated to this confirmed update. Google officially rolled out continuous scroll on desktop…
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You Can Get A Google Penalty For Bad Links In FAQ Schema
A while back an SEO asked John Mueller of Google if “linking to an external site from the FAQ Schema of a discounts/vouchers site?” John responded, “sure.” I guess if the link is against Google’s webmaster guidelines, sure, you can get a manual action.
Content creation: A psychological approach
Are you able to develop a relationship with your current clients and make your future prospects like you? The best way to do this is to understand the personality of your customers. This can help you predict their motives. Approach content by developing it for the psychology of the user, rather than the psychology of the writer. For example, for me (who has the attention span of a gnat), what if a content writer knew that she only had 30 seconds to answer “what are the […]
Google Tests Removing Estimated Number Of Search Results Again
Seems Google is once again testing removing the estimated number of search results under the search bar. You know, the line that says “About X results in Y seconds” Google is testing removing that again.
