Here is a recap of what happened in the search forums today…
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Vlog #144: Bryan Cush On Using Health Data For Content & Search Marketing
Bryan Cush, the co-founder of Tidal Health Group, a healthcare marketing company, stopped by my office to chat SEO and healthcare marketing…
Google: A Mix Of Positive & Negative Reviews More Trustworthy
Google has updated the Google Business Profiles Get Reviews help document to explicitly say that having a mix of positive and negative reviews are more trustworthy, than I guess just all positive reviews. Joy Hawkins spotted this and posted on Twitter saying “I know countless studies have shown this but it’s nice to see Google acknowledge it too.”
Google Page Experience Update Ranking Factor Will Apply To Mobile Search Only
So yesterday, I accidentally published a story too quickly, around a new FAQ around Google’s Page Experience Update. One point in there that is new information is this line “using page experience as a signal for ranking will apply only to mobile Search.”
