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This day in search marketing history: February 15
Google releases ‘How to hire an SEO’ video In 2017, Google added a new 11-minute video about how to hire an SEO to its Do you need an SEO? help document page. Google’s Maile Ohye outlined the SEO hiring process in three steps: Conduct a two-way interview with your potential SEO. Check that they seem genuinely interested in you and your business. Check their references. Ask for a technical and search audit. Read all about it in Google releases new video on how to hire an SEO consultant […]
TikTok Introduces 3 Types Of Shopping Ads via @sejournal, @MattGSouthern
TikTok continues its e-commerce push with the introduction of three types of shopping ads with expanded placement options that go beyond the For You page. The post TikTok Introduces 3 Types Of Shopping Ads appeared first on Search Engine Journal.
Google Expands Return / Shipping Details In Search Results & New Search Console Reporting
Google announced that it can now show expanded shipping and return information in the Google search results snippets. Google also added new Search Console reporting to help merchants debug these shipping and return structured data elements.


