YouTube Shorts Monetization: How Revenue Sharing Works via @sejournal, @MattGSouthern

How do I earn royalties from my sound recordings? Making money from your sound recording involves the exploitation of that sound recording’s copyright. But what is your copyright?  As we covered in our Copyright 101 article, copyright signifies the ownership of intellectual property by a person or group. In the case of a sound recording specifically, if you own that recording, you have control over what happens to it. In fact, you can make quite a bit of money from your recording(s). We’re here to tell […]

February 2023 is just halfway through and it’s already been a red-letter month in SEO following dual announcements from Google and Microsoft regarding their new AI-powered search functionality. Since then, SEOs have fielded plenty of questions from clients trying to understand what the news means for their brands. While it is a bit early to tell definitively, a few themes have emerged. How does this impact the SERPs? For starters, clients continue to rely on their agency partners to absorb and translate news like this. That’s […]

Publishers and content creators are becoming more concerned about their future following the previews last week of Google Bard and Microsoft’s Bing AI with ChatGPT. A search results page with long, detailed, and incredibly smart answers to your queries versus a search results page with short descriptions and links to longer answers are two very different search result pages. The former will likely drive fewer clicks from search to your content than the latter, resulting in less traffic, fewer impressions, and less ROI on your content. […]