Google has updated both the Google Discover help documentation and the Google helpful content system page documentation to clarify that Google Discover uses many of the same signals as Google Search for ranking. The big news is that previously Google told us the helpful content update did not impact Discoverr, but now Google says it does.
Related Posts
Google Sues Company That Impersonates Google Through Scammy Telemarketing Calls
Google announced it has filed a lawsuit against “scammers who sought to defraud hundreds of small businesses by impersonating Google through telemarketing calls.” You know, the calls from “Google” asking you to claim your business or update your business information.
Microsoft on the future of advertising and conversational AI
Microsoft is reviewing different ways to implement conversational AI within the Microsoft advertising platform, Kya Sainsbury-Carter, corporate vice president of Microsoft advertising, told Greg Finn yesterday at SMX Advanced. That’s one thing we learned yesterday from the keynote, which explored how conversational AI might radically change search marketing. From higher CTRs to increased ROIs to conversational AI making an appearance in ads for the first time, Bing Chat has been specifically designed to tackle universal problems experienced with traditional search, according to Sainsbury-Carter. Here’s a recap […]
