Google’s John Mueller Shares Tips For Simplifying Site Structure via @sejournal, @MattGSouthern

Sometimes called incoming links or inbound links, backlinks are the bread and butter of search engine optimization. Find out how to get them. The post Backlinks: What They Are And How To Get Them appeared first on Search Engine Journal.

Google seems to be rolling out a new “top products” report to the performance reports within Google Business Profiles. As you know, businesses can add products in numerous ways to their Google Business Profile local listing, and here is a new report to track the performance of those products in local search.

Microsoft had an event yesterday in NYC showing off some new features for Bing Chat, touting some growth figures and announcing it removed the waitlist for the co-pilot feature.