Google Ads will use Google Analytics 4’s conversion window settings starting March 31 to ensure consistent reporting.
The post Google To Unify GA4 & Google Ads Conversion Windows appeared first on Search Engine Journal.
Related Posts
Google Business Profiles Adds More Detailed Notification Settings
Google Business Profiles seems to have added more options to when you should be notified from the platform. The list includes 13 different notification categories you can turn on or off under the notifications menu for your Google Business Profile.
Google Analytics 4: A breakdown of Demographic and Tech details reports
Google Analytics 4 may look simple on the surface, but there’s more to it than meets the eye. Did you know that there are multiple reports hidden in GA4? Out of the box, the left-side navigation in GA4 looks pretty bare. There are only 18 reports vs. the 90+ (not including integration reports) in Universal Analytics. But contrary to popular belief, GA4 actually has a lot of the same reports built in. The best examples of this are the GA4 Demographic details and Tech details reports. […]
Google search quality raters shift focus to chatbot response rating
Google has prioritized rating chatbot prompt responses above rating the quality of search results, at least for some of its contract workers, since January, Insider reports. Why we care. Google is clearly committing a lot of resources to Bard and other AI initiatives right now. Search remains its core product – and chief money-maker – so it’s interesting to learn that Google is so heavily invested in Bard that they have reportedly taken resources away from rating search results, which could potentially impact quality. Reviewing AI prompts, […]
