Last month was jammed packed with Google search news including the Google March 2023 broad core update starting on March 15th and completing on March 28th. We had the end of the February 2023 product reviews update. Google Bard started to roll out, many are not impressed.
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Google: URLs Excluded By Robots.txt Aren’t Removed Until URLs Are Individually Reprocessed
Google’s John Mueller posted a clarification on how and when Google processes the removal requests, or exclusion requests, you make in your robots.txt. The action is not taken when Google discovers the change in your robots.txt, but rather after first the robots.txt is processed and then the specific URLs that are impacted are individually reprocessed by Google Search.
Early trials show that Google FLEDGE is flopping
Google began testing FLEDGE in AdSense in August but after just four months of trials, it seems to have gone stale, with only only RTB House, Criteo and Google itself using it in any meaningful way. Ad tech companies aren’t using it because it’s unknown. It’s an expensive test that could prove catastrophic if it fails. As Digiday reports, “No one can afford to be first, especially when there are so many unresolved issues.” What is FLEDGE. FLEDGE stands for First Locally-Executed Decision over Groups Experiment. […]
Being In Close Contact With Google Doesn’t Benefit You Or Me
Being in close contact with Google or the people that work at Google really does not benefit you (or me). The is just the simple truth – you just won’t benefit from that.


