What Advertisers Need To Know About The ‘AMERICA Act’ Bill via @sejournal, @brookeosmundson

Last night at about 9:30 pm ET Google had a widespread outage with Google Search, the issue lingered through the night but restoration efforts seemed to mitigate some of the connectivity issues many have experienced. But this seemed to result in a cascade of other issues with Google Search around search quality in general. The Google Search issues. It seems that the outage, although the most noticeable issue, is not the only issue. I’ve seen issues with the overall search results impacting search quality. These issues […]

Learn a simple, 3-step marketing method for combining your SEO & PPC keyword data to get better organic & paid results & more effective ROI. The post How To Combine SEO & PPC Keyword Strategies For More Effective ROI appeared first on Search Engine Journal.

Manual bidding will be discontinued for new campaigns on the Microsoft Audience Network beginning April 24th. From this date, all current image and feed campaigns employing a manual cost per click (CPC) bid strategy will be transitioned to Enhanced CPC (eCPC). This shift is expected to be finalized by April 28th. Timeline for the transition. The shift from manual bidding to eCPC starts on April 24th. New campaigns on the Microsoft Audience Network will no longer have the option for manual bidding. Starting April 24th, Microsoft […]