On Friday, Google’s John Mueller was asked if longer or better anchor text is better. Anchor text are the words in the hyperlink, so the underlined blue link (in many cases). John said longer versus shorter anchor text is not better or worse, it just gives Google more or less context about the page it is linking to.
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Daily Search Forum Recap: January 18, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Google: You Don’t Need All Three Good Web Vital Scores For Ranking Boost
Google at an AMA at I/O this week on the top of web vitals was asked about how the core web vitals impact your rankings in Google Search. In short, Google said that it is not the case where you need to have all three “good” scores to get any ranking boost and also that once you hit good, you don’t need to try to score higher to rank even better.
