Mount Fuji From Google Tokyo

If your songs do well on Spotify, it means reach and revenue. Sending the right signals to Spotify can lead to huge audience growth driven by personalized playlists like Discover Weekly. But sending the wrong signals to Spotify? That can ruin your music’s chances of reaching anyone! Why Spotify is so important for your music Doing poorly on Spotify (or getting your music REMOVED altogether) can be devastating to your music career. Because Spotify has established itself as one of the most important forces in music.  […]

Here is a recap of what happened in the search forums today…

With the increased prevalence of automation in campaign management platforms, advertisers must possess analytical skills that will allow them to comprehend changes in funnel performance, as well as detect optimization opportunities.  During my SMX Next presentation, I highlighted formulas and functions within Microsoft Excel that can help advertisers with data manipulation. When it comes to creating impactful analysis, meaningful time needs to be invested in the creation of the dataset. Using these techniques, you will create data sets that can be aggregated at scale, while enabling […]