Google has recently launched a new AdSense Management API. This goes from version version 1.4 all the way jumping to version 2.0 with this update. Version 1.4 will stop working on October 12, 2021. Google also made updates to the AdSense Host API.
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This day in search marketing history: January 28
Google begins experimenting with featured snippets in 2014, Google started answering complex questions at the top of its search results with detailed responses (or answers) taken from websites. Does that sound like featured snippets? It should. Because it was. We know from Google that featured snippets were introduced in January 2014. We don’t know the official date Google began testing it, but this was the day Search Engine Land first reported on the new search feature. We didn’t yet know these answers were called “featured snippets,” […]
Google’s new helpful content update targets sites creating content for search engines first
Google has announced a new large search algorithm update the search company named the helpful content update that targets websites that has a relatively high amount of unsatisfying or unhelpful content, where the content is written for search engines first. This update will be rolling out soon and will have a meaningful impact on the search results, Google told us. Helpful content targets search engine first content. Google explained this new helpful content update specifically targets “content that seems to have been primarily created for ranking […]
Twitter: Blue subscribers will now see ‘approximately’ 50% fewer ads
Twitter is now delivering on its promise to show less ads to Twitter Blue subscribers. The company has added details of how “Half ads” will work to its Help Center. Why we care. If you’re advertising on Twitter or thinking about it, this change could have a minor impact on ad reach. “Minor” because the total number of Twitter Blue subscribers is less than 1% of its overall user base. What’s changed. Twitter has added this information: “See approximately 50% fewer ads in the For You […]
