Another Android Statue With Mask & Vaccine Bandaid At The GooglePlex

Microsoft Bing is at it again, this time testing a sitelink interface that zooms in and expands as you hover your mouse cursor over the link. It is pretty cool to see this zoomable sitelink interface.

A big part of my job is educating search marketers on the potential to drive growth with affiliate marketing. I come up against frequent misconceptions you may carry yourself: Affiliate cannibalizes attribution. Affiliate steals clicks from brand properties and drives up CPC. Affiliate coupons cut into margin without adding incremental value. If any of those sound familiar, I’m delighted for the chance to shed some light on a channel that can help you gain market share and drive incremental (and profitable) growth at a time when […]

Only the spammiest of spammy SEOs “guarantee” anything. “Guaranteed” first position rankings, “guaranteed” traffic estimates, and “guaranteed” ROI only live in the deepest, darkest pits of spammy LinkedIn InMails. And only the unsuspecting, naive, plus frankly ignorant businesses fall for these flagrant falsehoods. But… That’s not to say you can’t forecast or predict page rankings, traffic estimates, or search ROI. Nuance and context make all the difference. You can – if you know what you’re doing – predict the odds of success or failure ahead of […]