Dan Brickley, a developer advocate at Google who managed Schema.org, had a really great line that I wanted to amplify here. He was asked by a seasoned SEO about which schema one should use in a specific case. In which Dan Brickley replied “that question is a bit like asking a dictionary maintainer what to say.”
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Google’s New Automobile Search Features Upset The Automobile Retail Industry
Google seems to have rolled out new automobile search features that show more details specifications without sourcing where it found those specs. It may be some data relationship but supposedly this data isn’t as easy to come back as one might have thought.
This day in search marketing history: January 22
Google deduplicates featured snippets In 2020, Google rolled out a global change to featured snippets that resulted in any URL only appearing once on the first page of search results, instead of twice. Google said there would be no change to its overall set of web search results. There would still be 10 unique listings, as before. It’s just that Google would be deduplicating and no longer show any of those listings twice. Google Search Liaison Danny Sullivan announced the news via Twitter: If a web […]


