Google’s John Mueller said that finding link schemes from PBNs (public blog networks) is easy and “nobody has to leak a PBN” to Google for Google to know about it. He said “they’re pretty obvious to the appropriate tools & basic scripts.”
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This day in search marketing history: February 19
Google removes ads from right side of search results In 2016, Google removed ads from the right side of its desktop search results (with two exceptions: Product Listing Ad boxes and Knowledge panel ads) in all languages, worldwide. Google Ads would only appear at the top and/or bottom of the page. An additional ad (so, four instead of three) would appear above Google’s organic search results for what it called “highly commercial queries.” This was actually the culmination of a test that began in 2010 and ramped […]
Forrester Total Economic Impact study reveals increased efficiency for marketers by BlueConic
Evaluating the true ROI of a customer data platform means understanding how the technology improves key business metrics and enables working more efficiently. That’s why BlueConic commissioned Forrester Consulting to conduct a Total Economic Impact study that measures both the profit and operational efficiency gains that can be unlocked with BlueConic. On May 4th, guest speakers Forrester’s Joe Stanhope, VP, Principal Analyst and Julia Fadzeyeza, Principal Consultant, will join BlueConic’s CMO, Patrick Reynolds, to explore current CDP market trends and discuss the findings of the TEI […]
Google Discover New Guidelines Won’t Show These Types Of Content
Google updated its Google Discover guidelines to specify that it won’t show “content that’s not desired or that might confuse readers.” Google specifically gave these examples of content that it might not show in Google Discover.
