Google announced a new Google Shopping and Google Merchant Center policy update where sites that do not meet certain professional and editorial standards would have their accounts suspended. They will be notified with a “Website needs improvement” policy status in their Merchant Center accounts.
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Last month, I shared my first GPT-enabled Google Ads script. It identifies missing RSA headlines and suggests new variants. This month, I wanted to push the limits of GPT a little harder and see if I could get it to write my next script for me. Spoiler alert: It worked! But it needed some handholding to get there. I’ll teach you how I engineered the prompt to get a successful result. The script I am sharing uses OpenAI’s GPT to write an account performance summary along […]
How Do Retargeting Ads Work, Anyway? via @sejournal, @brookeosmundson
It’s no longer a question of whether you should use retargeting; it’s how to use it to your maximum advantage. The post How Do Retargeting Ads Work, Anyway? appeared first on Search Engine Journal.
Fabrice Canel From Microsoft Bing Wants To Build Instant Indexing Into WordPress
As I covered at Search Engine Land the other day, Fabrice Canel From Microsoft issued a feature request to WordPress to bake into the product instant indexing. Well, really, instant pushing of URLs to the search engines so the search engines don’t have to crawl sites to find new or updated content.
