Daily Search Forum Recap: June 18, 2021

Google Ads has updated the performance planner to add some new features it says will help you better understand Performance Planner’s bid and budget recommendations. These updates include the ability to add ineligible campaigns, a suggested changes row, secondary metrics and more time range controls.

There are some brands that have generic names that have become more popular than the actual meaning of the word. In those cases, Google Search may rank or show information about the brand over the meaning of the word.