Google Ads emailed a bunch of advertisers yesterday morning about new surcharges to be added to your Google Ads bills for ads served in certain countries. Google has been doing this for some time but Google added a slew of new countries to the list that it will start taking on 2% to 5% in surcharges as of October 2, 2021.
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Subscribe with Google publishers may see an increase in clicks and impressions from Google Search
Publishers using the Subscribe with Google feature may see an increase in the reported clicks and impressions within the Google Search Console search performance report. This started around December 6, 2022. Google’s announcement. Google posted that on December 6, 2022, “Google created an additional search result feature for sites that use Subscribe with Google. As a result, these websites may see an increase in impressions and clicks in the Search Performance report.” As a note, the feature was created in March 2018, but it may be […]
How to Price Your CDs
How much should you charge for your CDs? $5? $10? $12.99? $15.72? Let me say upfront that there’s no clear answer to this question. Your CD’s selling price will be determined by a number of factors. And it’s more complicated than simply adding up your various costs and then charging above that sum. Ten things to consider when setting your CD price: 1. Manufacturing costs Did you pay to professionally manufacture CDs? Calculate how much each unit costs. That’s the most obvious basic expense you want […]
