Google Light Up Wall

Ubers’ new journey ads will be shown in the Uber app at least three times during the riders’ journey. The new feature will let brands place ads using data drawn from riders’ travel history and their precise geographic destinations, according to Uber. In an example from The Wall Street Journal, if a user books an Uber to a specific retailer, cinema or airport, for example, a company could buy ads centered on that location. How the new ads will work. Though not available globally yet, Uber […]

A talent buyer is someone who hires musicians to play concerts at the venue(s) they represent. When you establish a good working relationship with a talent buyer, you could be invited back again and again. But that means you’ve got to impress them before, during, and after the show. I asked talent buyer Jeff Tuohy what he expects from artists once they’ve confirmed the gig. Here’s his advice:   No matter what, promote! A venue will appreciate you getting the word out. Even if you’re playing […]

Marissa Mayer, the former CEO of Yahoo, was Google’s 20th employee and the one-time leader of its search team, said Google is concerned about the declining quality of the web. The comments were made on a recent Freakonomics podcast episode that looked at whether the quality of Google search has declined over the years. The episode also featured comments from former Google executives like Sridhar Ramaswamy, who was the head of its search advertising business and left in 2018, as well as Jeremy Stoppelman, the CEO […]