Search engine technology has evolved, making semantic search essential for SEO. Learn what it is, why it matters and how to optimize for it. The post Semantic Search: What It Is & Why It Matters for SEO Today appeared first …
Day: August 1, 2021
Display & Video 360 gets new frequency and reach metrics
The real-time view of reach gains may help advertisers better evaluate campaign performance. Please visit Search Engine Land for the full article. …
How to Use GMB Posts & Facebook Events for Local Marketing via @sejournal, @johnelincoln
Learn how to use Facebook Events and Google My Business Posts to promote your in-store and virtual events, sales, promotions, and more. The post How to Use GMB Posts & Facebook Events for Local Marketing appeared first on Search Engine …
Instagram Search & Explore: A Complete Guide for Marketers via @sejournal, @JuliaEMcCoy
Learn how to use Instagram’s Search & Explore feature as part of your social media marketing strategy to get discovered. The post Instagram Search & Explore: A Complete Guide for Marketers appeared first on Search Engine Journal.…
Did Google admit it uses click data for search? Not really.; Friday’s daily brief
And, you’re no longer allowed more than one ClaimReview element per page. Please visit Search Engine Land for the full article. …
Google’s local ads tips for the back-to-school shopping season
More than 50% of North American back-to-school shoppers say they’ll check for in-store inventory online before heading to a store, according to Google. Please visit Search Engine Land for the full article. …
How Storytelling Fuels Reporting Your Clients Can Get Excited About via @sejournal, @amyppc
A “just the facts” approach to reporting data can damage client relationships. Learn how & why to optimize reporting with storytelling. The post How Storytelling Fuels Reporting Your Clients Can Get Excited About appeared first on Search Engine Journal.…
Google Discover: 10 Characteristics of Top-Performing Content [Study] via @sejournal, @lilyraynyc
Building Google Discover visibility and traffic is different from your regular SEO content strategy. See which 10 optimizations work best. The post Google Discover: 10 Characteristics of Top-Performing Content [Study] appeared first on Search Engine Journal.…
5 Best Digital Marketing Courses to Take in 2021
Ready to take your professional career to the next level? Check out five of the best digital marketing courses available today. The post 5 Best Digital Marketing Courses to Take in 2021 appeared first on Search Engine Journal.…
Twitter Tests New Shop Module via @sejournal, @RebekahDunne
Following Professional Profiles, Twitter announces the launch of the Shop Module as part of its wider approach to improving the shopping experience on the platform. The post Twitter Tests New Shop Module appeared first on Search Engine Journal.…