Here is a recap of what happened in the search forums today…
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Google: Audience Signals Help Jumpstart Performance Max Campaigns But Continue To Inform
The other day, Google Ads Liaison, Ginny Marvin said that audience signals are used to only “jumpstart” your Performance Max campaigns. It turns out that Google Ads may continue to use these signals to inform Google’s systems over the campaign lifecycle.
Google Related Searches With Text Icon Near Graphic Icon
A few years ago, Google began displaying for some related searches (also people also ask flavors) image icons near the query refinement option. Now, it seems Google is showing a text icon for when text is found inside the refinement option, and not just images.


