This is the second time I interviewed Dan Shure, the first time was in vlog #20, where I went to his office. This time…
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YouTube trim video tool turns videos into 6-second bumper ads
The new trim video tool from YouTube turns your videos into 6-second videos that you can use for bumper ads. How convenient! Machine learning strikes again. The new tool is now available globally in Google Ads, making it easy for advertisers to create bumper ads. The tool is powered by a machine learning model that identifies important scenes and brand elements from the original video and adapts them for shorter formats, Google says. Not new(s). The tool was first introduced in 2019 as Bumper Machine and […]
Daily Search Forum Recap: June 1, 2021
Here is a recap of what happened in the search forums today…
Webinar: The 360-view content strategy you need by Cynthia Ramsaran
Whether selling to businesses or consumers, buyers need access to various types of product content — emotionally-driven visual assets and objective information. This helps them feel most confident when making buying decisions. Delivering this experience requires digital asset management (DAM) and product information management (PIM) tools. Join this webinar and learn how to create a 360-degree view of their product content will be best equipped to create experiences that empower their customers across websites, social media, digital ads, packaging, in-store displays, and more. Register today for […]
