Daily Search Forum Recap: October 7, 2021

My team has been testing Google Ads Performance Max campaigns since it was released in beta. Here’s what you need to know to set up Performance Max campaigns the right way. What is Performance Max?  PMax is an all-in-one campaign type that displays ads across all of Google’s channels: YouTube. Display. Search. Shopping. Discover feed. Gmail. Maps. Note: Smart Shopping and Local campaigns will be depreciated and rolled into PMax shortly. What is different about PMax?  There are differences in campaign structure. Most notably in terms […]

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google announced a new core update yesterday and so far and early on…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…