Here is a recap of what happened in the search forums today…
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Daily Search Forum Recap: August 17, 2022
Here is a recap of what happened in the search forums today…
Google Releases Video On Google Ads After Complaints From Rachel Maddow
If you missed it, last week, Rachel Maddow from MSNBC complained on Twitter that the Google Ads were not labeled and jumping in and out. Danny Sullivan from Google responded that Google always labels its ads and it doesn’t sound like those ads are from Google. In reaction, Google released a short video explained how ads appear in Search and that these ads are always labeled.
Performance Max transition: Key trends for Google advertisers
Many brands, particularly SMBs, have relied exclusively on Smart Shopping campaigns to appear in Google Shopping ad listings. Thus, Google’s Q3 2022 transition from Smart Shopping to Performance Max (PMax) campaigns carried high stakes. Fortunately, if results from Tinuiti advertisers are a good indicator, the transition process appeared to run briskly and smoothly for most. As retailers look ahead to the critical Q4 holiday shopping season, let’s examine how Performance Max has performed so far and what may lie ahead as we close out the year. […]


