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Google penalties, manual actions and notifications: A complete guide
Google reserves the right to apply manual actions, better known as penalties, to websites it finds in violation of its Search Essentials (previously known as Google’s Webmaster Guidelines). The specific reasons and scope of manual actions can be manifold, and the actual impact may range from barely noticeable to utterly disastrous for a website’s presence in organic Google Search results. This guide describes what types of penalties exist, demystifies Google’s messaging, and explains how to go about successfully getting a Google manual action removed. We’ll cover […]
TikTok adds 5 new ways to enforce safety for teen users
TikTok has announced five new ways to help keep teens safe on the platform. The new enforcement policies will also make borderline or “suggestive” content ineligible for recommendation into TikTok For You feeds. What’s new. TikTok is increasing their enforcement of nudity, sexual activity, and sexually explicit content, including content that directs to adult websites or apps for teen users (age 13-17). 1. Enforcing policies on sexually suggestive content For audiences under age 13, TikTok has policies around content categories that are not eligible for recommendation, including implied […]
Google Tests Three Image Links In Mobile Search Ads
Google is testing an ad format, that I think is new, where it has three images in the ad, all that link to different landing pages. So if you click on one image, it takes you to one unique URL, if you click on a different image in the ad, it takes you to a different unique URL.


