This week, I did a bit of a look at what we are seeing around this big December 2021 Google products reviews update. I also spoke about a possible, unconfirmed, Google local search ranking update. Google also rolled out a new design for the local pack…
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Google: Quality Is A Site Level Signal
I am not sure why there are such extreme divisions in the SEO industry around site level vs page level signals. Some say Google only uses page level signals for rankings and some say Google uses both, page and site level signals. The reality is there is truth to both of those arguments but to outright say Google does not use some overall site higher level signals would be wrong.
Google: Our Search Algorithm Doesn’t Look At Words Per Section
Google’s John Mueller said on Mastodon that the Google Search ranking algorithm does not look at words per section or the word count in different sections of your page.
Google’s April 2023 reviews update was more volatile than the previous product reviews update, data providers say
The April 2022 reviews update created more volatility in Google’s search results than past versions of the update, including the previous February 2023 product reviews update, according to Semrush and Rank Ranger data. About the Google April 2023 reviews update. Google released the April 2023 reviews update started to roll out at about 12 p.m. ET on April 12. This update took 13 days to roll out and completed on April 25, 2023. This was the seventh reviews update and the first Google update that targeted more […]
