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Year: 2021
Google Shopping Now Only Requires One Form Of Contact Information
Google said that starting in August 2021 it will change its insufficient contact information policy in the Google Merchant Center guidelines from having two forms of contact information, to only one form of contact information on your site. …
Some SEOs Disavow The Disavow Tool
Google has a disavow tool, a tool that reluctantly launched in 2012 that lets you tell Google which links you don’t want them to count that are pointing to your site. It turns out, there are a number of SEOs …
Google: HTTPS Ranking Boost Even With Other Poor Page Experience Signals
Darcy Burk asked John Mueller of Google if you still get the HTTPS ranking boost if you have HTTPS, but all your other page experience signals are poor. So your core web vitals are horrid but your URLs are over …
Google Tests Again Removing Full URLs and Breadcrumbs From Snippets
Google is once again testing just showing the domain name of the search result snippet and not the full URL or breadcrumb of that snippet. I saw several people notice this test this week notice this both on the mobile …
Google Changed How It Handles Soft 404s Detection – Mobile vs Desktop
John Mueller said in this morning’s video that Google has changed how it handles soft 404 detection saying it looks at desktop vs mobile differently but in Search Console only reports what it shows in mobile and not on desktop. …
Search News Buzz Video Recap: Google Customer Support Scams, How Google Ranks, Machine Learning Spam & Bing Multimedia Ads
We had a bit of a breather this week with the July 4th weekend and a bit of a slower news week. I did post a recap of the past month of Google SEO and webmaster topics, it was a …
Daily Search Forum Recap: July 8, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web… …
Microsoft Advertising Multimedia Ads In Bing Search
Microsoft announced that it has launched new multimedia ads that can appear in the Bing Search results. These multimedia ads are pretty graphical and filled with real images. Microsoft said these ads use your own images, headlines, and descriptions “with …
Google: Sometimes There Is No SEO Solution To Your Ranking Problems
Google’s John Mueller told one publisher that “it’s possible that there’s just no SEO solution” to your Google ranking issues. He said sometimes it is not a technical or link building issue, sometimes it has to do with your content …
Google: Don’t Link All Your Pages To All Your Pages
Google’s John Mueller said on Twitter that while it is not only okay but also expected for many sites to link from their home page to all of their internal pages, that it is not recommended to link from all …
Google Reminder To Highlight Customer Support Methods On Websites
Danny Sullivan of Google did one of his reminder blog posts on the Google blog to highlight on your website how customers can contact your company for support. Google said this can Google show your main phone number as opposed …
Google Search Tests Related Queries In Sticky Footer On Mobile
Google is testing on the mobile Chrome browser a sticky footer that contains the G logo on the left, followed by related search queries to refine your query. I personally cannot replicate this myself but Andrew Nechiporuk spotted this and …
Google On Third Party PageRank-Like Metrics
Google’s John Mueller shared some of his thoughts on third-party metrics that try to replicate Google’s internal PageRank metrics. PageRank is one of many signals Google uses for ranking websites in Search, the importance of PageRank in Google’s search ranking …
Daily Search Forum Recap: July 7, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web… …
Facebook and Instagram Ads for Musicians: A Beginner’s Guide
How to promote your music with Facebook and Instagram ads You’ve seen music ads all over your feeds and your stories, and the question on your mind might be: do social media ads actually work? The answer is, absolutely! As …