Daily Search Forum Recap: January 6, 2022

Inflation and “sagging consumer sentiment” accounted for relatively muted Black Friday in the US this year. However, the numbers show that shopping centers are making a comeback, as people are enjoying brick-and-mortar shopping experiences again. Adobe Analytics said online sales rose 2.3% to $9.12 billion. The company’s initial projection was $9 billion, (for perspective, this percentage increase lagged far behind the country’s inflation rate, which is running at almost 8%). Shopping statistics. Brick-and-mortar retailers, who for the last two Black Fridays contended with Covid-19 outbreaks and […]

Here is a recap of what happened in the search forums today…

Google announced that certified, state-licensed entities in Connecticut can now use Google Ads to advertise for sports betting, online casinos and daily fantasy sports. This went into effect on October 7, 2021.