Google seems to be testing displaying the Things To Know section in the Google search results more often. We first heard about Things To Know back in September at the Search On Google event and then a few weeks later we saw it being tested in the mobile results. Now more and more are seeing it in the desktop search results.
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This day in search marketing history: February 22
Google page experience update for desktop rolls out In 2022, Google began a nine-day rollout of the desktop version of its page experience update. Page experience was made up of several Google search ranking factors, including the mobile-friendly update, Page Speed Update, the HTTPS ranking boost, the intrusive interstitials penalty, safe browsing penalty and Core Web Vitals. The page experience update for desktop included all the signals from the mobile version (except for mobile-friendliness, for obvious reasons): Largest Contentful Paint (LCP) Cumulative Layout Shift (CLS) First Input Delay (FID) HTTPS security Absence of […]


