Google Ads Updates Performance Max Best Practices With More On Final URL Expansion

Ginny Marvin, the Google Ads Liaison, said the Google Ads team has updated its additional best practices for Performance Max help document with more details on how final URL expansion works in this context.

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Google Image Search Update Reduces Duplicate Images (November 2020)

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Google announced it rolled out a Google Image Search algorithm update in November 2020 aimed at reducing duplicate images in the search results, to instead show “relevant yet visually distinct” images. Plus, Google made the alternative meanings refinement boxes more helpful with better images – the company said on Twitter.