Jaimie and Jon Clark came for a visit and we all spoke SEO and a lot more. Jaimie Clark is the VP of SEO at Centerfield, she was previously the Head of SEO at Wirecutter, a New York Times company…
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3 new Google reporting columns for conversions
Google just announced three new conversion reporting columns to save advertisers the hassle of applying custom segments to see each individual conversion action and the categories they fall under. The new columns. The three new conversions columns are: Results Results value Conversion goals Let’s dig in. Results This column shows the number of conversions you’ve received across all primary conversion actions for each of your standard goals. Advertisers will also see the impact this campaign is driving against goals it’s not optimizing towards. Results value This […]
Google Reduces Visibility Of Business Edits With Color Changes To Updates
Google has recently changed how it shows what edits or updates were made to a Google Business Profile listing in Google Search and Google Maps. Prior, Google four different types of colored label notifications for edits, now it only has two. It now only shows data replaced by Google in blue and no updates from Google in black or white.
Removed AMP? Don’t Worry About Redirecting AMP Cache URL, Says Google.
The AMP cache URL is the URL that looks like https://www.google.com/amp/s/ followed by your site’s details. You do not have fully control over that URL, so there is really no need to worry about having that URL redirect to your site. Google’s John Mueller said on Reddit “It’ll fix itself automatically, you don’t need to do anything special with it & you can’t redirect it.”


