Microsoft Bing is testing what might be a featured snippet on steroids with a section named “from this page” in the search results page. This box shows you detailed automated generated question and answer content.
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Google is updating its Display and Video 360 Account Level Suspensions policy
This month Google is updating its policy regarding Display and Video 360 suspensions at the account level. The following update was provided by Google and is available on their Advertising Policies Help page. In December 2022, Google will update the Disapprovals and suspensions page so that there is a dedicated policy article for Display & Video 360. The dedicated policy page will specify that violation of the following policies will lead to an advertiser’s account suspension: Circumventing systemsCoordinated deceptive practicesCounterfeitPromotion of unauthorized pharmaciesUnacceptable business practicesTrade Sanctions violationSexually explicit […]
Daily Search Forum Recap: July 14, 2021
Here is a recap of what happened in the search forums today…
Top 5 data feed errors that can sabotage your ecommerce campaigns
Since the start of the pandemic, supply chain issues have caused panic among retailers. On average, 16% of products are out of stock and cannot be purchased. Industries such as vehicles (57%) and sporting goods (40%) are hit especially hard. There are also large differences in geographic locations, with Latin America experiencing one of the lowest levels of stock availability. Interestingly, when excluding those out-of-stock items from a Google search campaign, advertisers typically see a 181% ROAS increase. These statistics come from a new DataFeedWatch report […]
