Google Hotel results show a wealth of information about a hotel listing but what I think may be new is a section called “Featured In.” This section shows you articles that mention the hotel, so you can read third-party reviews of the hotel.
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This day in search marketing history: March 11
Google officially acquires DoubleClick In 2008, the European Commission approved Google’s acquisition of DoubleClick, valued at $3.1 billion. The commission found that the “transaction would be unlikely to have harmful effects on consumers, either in ad serving or in intermediation in online advertising markets.” The deal was first announced April 13, 2007. The EU began its investigation in November 2007. The US Federal Trade Commission approved the purchase in December 2007. In 2008, display advertising represented about 32% of total US online advertising (roughly $6.7 billion), according to the IAB. […]
Daily Search Forum Recap: August 16, 2022
Here is a recap of what happened in the search forums today…
Google Ads To Address Concerns Over Third-Party Sales Solicitations & Poor Advice
You probably get these emails all the time from a third-party Google Ads rep asking you to make adjustments to your campaigns, specifically to increase budgets and to go all in on RSAs, responsive search ads. Well, Ginny Marvin, the Ads Liaison at Google, said on Twitter “We are working to address this specific incident as well as the broader concern.”
