Travel Content SEO Strategy: How To Build Links, Traffic & Conversions via @sejournal, @seo_travel

To stand out in an over-saturated travel industry, you need to capture the eyeballs of your targets. You need a content strategy. The post Travel Content SEO Strategy: How To Build Links, Traffic & Conversions appeared first on Search Engine …

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Google just announced a Revenue Verification Report to confirm buyer and publisher ad spend

Today Google announced that they have created Confirming Gross Revenue – a new solution to give ad buyers and publishers a way to verify that there were no hidden fees taken from their transactions within Ads Manager. View the report.…

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Google Analytics 4 Now Reports On Performance Max & Smart Shopping via @sejournal, @MattGSouthern

Google Analytics is updating reports for GA4 properties with a segment of data counting traffic from Performance Max and Smart Shopping campaigns. The post Google Analytics 4 Now Reports On Performance Max & Smart Shopping appeared first on Search Engine …

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