Check out these PPC strategies, tips, and ad formats specifically aimed at the real estate vertical to enhance your visibility. The post Real Estate PPC: Tips For Optimizing Google Ads Campaigns appeared first on Search Engine Journal.…

Entity search can be a massive competitive advantage. But you first need to build your entity-based strategy.  This article will cover how to create a robust entity-first strategy to help our content and SEO efforts. Most common challenges search and …

Want to own more of the SERPs? Been eyeing certain rich features, but just can’t seem to make them yours? Martha van Berkel can help. The post Schema Strategy – How To Get More From The SERPs [Podcast] appeared first …