Shopify is laying off 10% of workforce due to anticipated shopping trends that failed to materialize The post Shopify Lays Off 10% Of Workforce appeared first on Search Engine Journal.

Google has updated its Google Merchant Center policy to no longer disapprove the login required and restricted purchase free listings. Google said instead, Google will mark them as active but may notice the products “have limited visibility on Google.”

Fabrice Canel from Microsoft said on Twitter last night that 5% of all URLs downloaded are over the new BingBot user agent. To take you back, in April, Bing announced a new user agent for its crawler, BingBot.

We have seen Google Search test infinite scroll search results on and off for years, even launching continuous scroll on mobile officially. But now we are seeing Google Maps test infinite scroll in its search results interface.

There is just so much going on with Microsoft Bing Search between new features and tests, I figured I’d put together a quick list of them in one place. I am not 100% sure if these are all new because I am not as on top of Bing as I am with Google but here it goes.

The fourth version of the Google Product Reviews Update is now rolling out – this update is called – you guessed it – the July 2022 Google Product Reviews Update. This update, like previous updates, will take about two to three weeks to fully roll out.

How do enterprise and SaaS software differ? Check out these main differences to make the best decision for your marketing organization. The post How Do Enterprise & SaaS Marketing Software Solutions Differ? appeared first on Search Engine Journal.

Meta’s latest earnings report reveals the company’s first-ever year-over-year decline in advertising revenue, signaling a downward trend that it expects to continue. The post Meta Reports First Ever Decline In Ad Revenue appeared first on Search Engine Journal.

Check out these PPC strategies, tips, and ad formats specifically aimed at the real estate vertical to enhance your visibility. The post Real Estate PPC: Tips For Optimizing Google Ads Campaigns appeared first on Search Engine Journal.

Entity search can be a massive competitive advantage. But you first need to build your entity-based strategy.  This article will cover how to create a robust entity-first strategy to help our content and SEO efforts. Most common challenges search and content marketers face Relevant, topical content, discovery based on customer intent is still the biggest challenge we face as search marketers.  Content relevancy, in my mind, means the content is personalized, must tell a story, should be scannable, readable, provides images, and the layout can be consumed on any device. Here are five outcomes we aim to accomplish with content: […]

Want to own more of the SERPs? Been eyeing certain rich features, but just can’t seem to make them yours? Martha van Berkel can help. The post Schema Strategy – How To Get More From The SERPs [Podcast] appeared first on Search Engine Journal.

Here is a recap of what happened in the search forums today…

Google’s Privacy Sandbox initiative began with the intent to create technology to protect people’s privacy. Part of that initiative was to reduce cross-site and cross-app tracking by eliminating third-party cookies. Today it was announced that the initiative has been delayed and developers are aiming for a Q3 2023 launch. Google developers also predict that it will start phasing out third-party cookies in the second half of 2024. Why the delay. Google says that “consistent feedback” from developers, marketers, and publishers, and more testing are the reasons for the delays. The most consistent feedback we’ve received is the need for more […]

Google has updated its Merchant Center policy to no longer automatically disapproved free listings for products that have login required and/or restricted purchase access. Google said it now will list these products as active but with the caveat that they may “have limited visibility on Google.” What changed. Google said previously, Google Merchant Center accounts with the “Login required” or the “Restricted purchase”  issue were automatically disapproved. Now, free listings in Google Merchant Center accounts with this issue status are still active, but their products have limited visibility on Google. This only impacts free listings. What is login required. Google […]

Everyones favorite new tool Google Analytics 4 is now showing performance data from Performance Max and Smart Shopping campaigns. Where. To view PMax and SS campaigns, navigate to Acquisition > Traffic acquisition report, you’ll see that the data is organized by the Session default channel grouping dimension. (Click + to choose a secondary dimension.) Performance Max and Smart Shopping campaigns are under Cross Network. Google announcement. This is one that Google may or may not have forgotten to publicly announce, but Charles Farina discovered and posted about it on Linkedin this week. You can review the GA4 default channel groupings help doc here. Why […]

With 800 million active users worldwide, TikTok is influencing a whole new generation of social media users and consumers. This webinar will break down how content and influencers drive engagement and influence consumer behavior. Learn how to measure your competitive share of voice, engage consumers and drive revenue growth for your business. Register today for “Unlock the Power of TikTok for Your Social Strategy” presented by NetBase Quid. The post Webinar: Unlock the power of TikTok for your social strategy appeared first on Search Engine Land.