Why You Should Use Boolean Search Operators For SEO via @sejournal, @martinibuster

You might have detected a great opportunity based on a fair amount of traffic to your site from a specific country. Perhaps a PR campaign went viral, and now users worldwide look for your product, creating a constant demand for it.  Whatever the reason, an expansion, a new product launch or a diversification will always have to be supported by a prompt, detailed analysis of every element not only in the wider strategy but in SEO, too. Entering a new market or going global comes with […]

On March 3, LinkedIn introduced collaborative articles, a new type of content that LinkedIn publishes with the help of AI and LinkedIn users.  While it was marketed as an initiative to surface the expertise of LinkedIn users (i.e., “Unlocking nearly 10 billion years worth of knowledge to help you tackle everyday work problems”), it is also a brilliant AI-driven SEO play. In less than three weeks, the content hub /advice/ launched almost 30,000 articles (9,000 in the last week). LinkedIn also gained 17,658 keywords and is […]

Google has been busy over the last couple of weeks after being taking a bit of a break with the new years. It seems we are seeing again signs of another Google search ranking algorithm update occurring yesterday and today, January 19th and 20th. There is both SEO industry chatter and data from the tracking tools that support this but yes, we do not have a Google confirmation about an update.