How To Repurpose Long-Form Content Into Supplementary Content via @sejournal, @mirandalmwrites

More traffic, greater leads, higher ROI, and happier customers? Yes, please. When it comes to long-form content, blogging is where it’s at. The post How To Repurpose Long-Form Content Into Supplementary Content appeared first on Search Engine Journal.…

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Data-driven attribution: How to think about Google’s default attribution model

Attribution has been the holy grail for advertisers since the beginning of time, especially for media platforms that typically sit further away from the conversion and play a role in branding (i.e., billboards, banner ads and videos). In September 2021, …

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