TikTok continues its e-commerce push with the introduction of three types of shopping ads with expanded placement options that go beyond the For You page. The post TikTok Introduces 3 Types Of Shopping Ads appeared first on Search Engine Journal.
Google Search Timer & Stopwatch Started Ticking Again
30 days ago, the Google Search timer and stopwatch feature stopped working. Well, I am glad to report, the stopwatch was fixed and it is now working again.
Google: No Rush To Switch Away From Dynamic Rendering via @sejournal, @MattGSouthern
Google’s John Mueller says there’s no rush for websites to switch away from dynamic rendering, despite a help document saying it’s not a long-term solution. The post Google: No Rush To Switch Away From Dynamic Rendering appeared first on Search Engine Journal.
Daily Search Forum Recap: August 17, 2022
Here is a recap of what happened in the search forums today…
Apple Search Ads can now be edited in bulk
Apple has just launched a new bulk ads editor that allows advertisers to update multiple campaigns and ad groups all at once. What does it do. The bulk ads editor allows you to make edits to settings, daily budget, max bids, audiences, and more. You can access the bulk editor from the Actions menu of the campaigns dashboard. From there you download the settings you want to edit. Then upload the new spreadsheet and your new campaigns will go live. Apple’s official advice. Apple offers the following guidelines regarding the inputting of campaign and ad group settings. You can add […]
Google Search Console Was Reporting Incorrect Number Of Indexed Pages via @sejournal, @MattGSouthern
Google says an issue with Search Console caused it to report an incorrect number of indexed pages. The issue is now resolved. The post Google Search Console Was Reporting Incorrect Number Of Indexed Pages appeared first on Search Engine Journal.
Driving SEM success: Lessons learned from $1 billion+ in ad spend
Luanne Marek has been working in the digital customer acquisition space for 12 years. Throughout her six years leading the media buying team at Centerfield, Marek and her team have managed about a billion in ad spend, half a dozen Fortune 100 companies, several dozen Fortune 500 companies, and many other brands in the B2B, ecommerce, wireless and insurance industries. At SMX Advanced, Marek shared ways they have been successful with some of the world’s leading brands by sharing six lessons her team has learned over the last several years. 1. Test your campaigns Because branded campaigns are lower funnel […]
Google Search Displaying Far Fewer FAQ Rich Results Today
Rank Ranger reports show a significant drop again with the rich results for FAQs in the Google search results. Earlier this month 31% of the results the company tracked had FAQ rich results, now it is down to only 18% of those search results.
Google: The Model Your Site Was Built On Is No Longer Feasible
Google’s John Mueller explained that for some sites, the model and fundamentals the site was built upon are “just no longer feasible.” He explained this when someone asked how long it would take to see recoveries after a Google algorithm update. John said “fundamental quality issues” can take longer than just a month to resolve and sometimes never.
Google: Tons Of SEOs & Sites Produce Terrible Content Not Worth Indexing
Google’s John Mueller said on Twitter that “lots of SEOs & sites produce terrible content that’s not worth indexing,” when someone was complaining his content was not indexed. “Just because it exists doesn’t mean it’s useful to users,” he added.
Affiliates Swapping Out Dofollow Tracking Links After Google Product Reviews Update
One space that seemed to be hit the hardest by the last Google Product reviews update – the July 2022 update – was the affiliate space. Some affiliates are scrambling to make changes to see a return of their rankings and one change I see affiliates are talking about are swapping out dofollow affiliate tracking URLs with other tracking URLs.
Google Fixes Search Console Bug Labeling Pages As Indexed When Not Indexed
Google just announced that it fixed a bug with Google Search Console that labeled pages as being indexed when they were not indexed. Google said this bug “affected many properties”.
14 Stellar SEO-Friendly Shopify Store Examples For Inspiration via @sejournal, @digital_darts
Be inspired by these 14 Shopify stores using SEO-friendly elements to optimize their stores and attract more organic traffic and sales. The post 14 Stellar SEO-Friendly Shopify Store Examples For Inspiration appeared first on Search Engine Journal.
What Is Remarketing: 8 Types Of Remarketing To Consider via @sejournal, @timothyjjensen
Remarketing continues to be an effective tool for paid media marketers. Discover eight types of remarketing you should be considering for your campaigns. The post What Is Remarketing: 8 Types Of Remarketing To Consider appeared first on Search Engine Journal.
The WORST SEO advice I heard this year (and what you should do instead)
The most common complaint I receive from audit clients and bloggers is the inability to “know which SEO advice to follow.” Unlike search engines which can rank, re-rank, or penalize information or practices that are unethical or unscrupulous in nature, the same can’t be achieved by the average blogger weeding through multiple courses, gurus or podcasts. Unfortunately, 2022 has taken things to a whole new level. The amount of emails and instant messages I received from bloggers asking, “Is this true?” or “I was told to do this, what do you think?” cannot be quantified other than to say, “It […]
Google Search Console reported pages as being indexed when they were not indexed
Google said there was a bug with its coverage report in Search Console where Google reported pages as being indexed, when in fact, they were not indexed by Google Search. Google said this “affected many properties” and thus, you should probably double-check your coverage reports for the sites you manage over the next few days. The announcement. Google wrote “Today we fixed a Search Console issue that affected many properties: we were reporting pages that are not indexed as being indexed. As a consequence, you might see a drop in your indexed pages in the Index Coverage report.” Here is […]
SEO And The CFO: Tips To Improve Your Relationship
Educate your CFO about opportunities in Enterprise SEO when you present it like a financial portfolio. Read on to learn how to do just that. The post SEO And The CFO: Tips To Improve Your Relationship appeared first on Search Engine Journal.