Best SEO Blogs

Twitter’s New Feed Options Look To Help Users Discover More via @sejournal, @BrianFr07823616

Twitter is working on new timeline options that will integrate Tweets and other media around specific events or themes. Initially announced on June 11, 2022 by the social media platform’s head of product development, Amir Shevat, it went live for the first time on August 24 with a timeline about ABC’s ”The Bachelorette.” This 10-week trial program will be available for a small group of users in the U.S. and Canada. Topic-Focused Timelines Will Allow Users to Follow Conversations Around Subjects Users will be able to follow custom timelines via an in-app prompt. Upon being clicked, users will be shown […]

Best SEO Blogs

Google Business Profile guidelines updated to include products

Retail businesses can now add in-store products to their Google Business Profile listings. How it works. When customers search for a Business Profile they can find a products carousel (on the Maps mobile app), or a carousel and “Products” tab if they’re using Google Search. With the “Products” tab, customers can:  Click a featured product card to view the product details. Click a product category to view an overview. Click a product within a product category to view the product details. Chat or call you to find out more, or click on the button leading to your website to order online. Provide […]

Best SEO Blogs

Webinar: Harness first-party data for conversion

In order to retain and grow existing customer relationships, leading organizations are betting on first-party data solutions that can drive impact for both acquisition and retention initiatives. Join ActionIQ and Hearst’s VP of acquisition and conversion as they discuss how Hearst is unlocking value by leveraging its first-party data to drive conversion across both subscriber and e-commerce products. Register today for “Harness Your First-Party Data For Customer Acquisition & Conversion,” presented by ActionIQ. The post Webinar: Harness first-party data for conversion appeared first on Search Engine Land.

Best SEO Blogs

Instagram is testing 2 new ways to control your feed

Instagram announced two new features to help users control what they see in their feeds. Mark as Not Interested. The first feature is the ability to mark multiple posts in the Explore section as Not Interested. Those posts will be hidden and users won’t see similar posts in the future. Keywords, phrases, and emojis. The second new feature is the ability for users to tell Instagram you don’t want to see suggested posts with certain words, phrases, or emojis in the captions. See more of what you want. To see more posts you’re interested in, Instagram suggests some best practices. […]

Best SEO Blogs

Twitter is testing a new “Tweet Tiles” display for publisher links

Twitter has begun testing Tweet Tiles, a new display format for tweeted links. The tiles will have larger images and text and a visible CTA button. Today we’re beginning to test Tweet Tiles with @nytimes, @wsj and @guardian. Tweet Tiles will let developers extend the Tweet experience and will pave future innovation for our @TwitterDev developer community https://t.co/LDyExFq4b1 pic.twitter.com/mKeU87jNIv — Amir Shevat (@ashevat) August 25, 2022 What Twitter says. “Right now, people on iOS and web may see and interact with Tweet Tiles that include text, images, videos, or other elements like a button from people in the initial test […]

Best SEO Blogs

Did Google Remove The Maps Review-Gating Policy?

Chris Silver Smith noticed how Google has updated its Google Maps contributed content policy and removed a line that prohibited review-gating. The line that was removed was “don’t discourage or prohibit negative reviews or selectively solicit positive reviews from customers.”

Best SEO Blogs

Google announces 4 new Shopping campaign features

Ahead of the holiday season, Google just announced four new features for advertisers to implement in their ad campaigns and merchant feeds. Conversion value rules for store sales and store visits Product-specific insights Deals Content API Shipping & Returns Annotations Conversion value rules for store sales and store visits. Advertisers can now set store visits or sales default values at the campaign level. Google says searches for “store open” have grown by over 400% YoY, so advertisers should optimize their in-store shopping experiences as well as online. To make it easier for shoppers to find your store, Google suggests keeping […]

Best SEO Blogs

Register now for Zeta Live 2022

Zeta Live is back on Thursday, September 29th, live streamed globally. Following a successful inaugural year, we’re going bigger and better. Join us as we explore how today’s creativity and micro-moments throughout the consumer journey are shaping disruptive macro movements across tomorrow’s digital economy and marketing ecosystem. This year’s discussions cover all of the buzziest topics, including: The next chapter in digital acceleration: Join senior executives from the largest marketing and advertising holding corporations to discuss the progress, challenges and vision for the future of marketing. Preparing for the democratization of data and identity: Consumers are gaining more control over […]